How Secret Filming Uncovered a £28m Holiday Ownership Scam

Prosecutors have labeled it as among the biggest frauds of its nature in the United Kingdom.

A total of 14 defendants have been sentenced for their part in a £28m plot to cheat over 3,500 holiday ownership holders.

The targets were eager to terminate decades-old vacation property deals and went looking for support.

A large number were aged between 60 and 80. In excess of 500 of them lost more than £10,000, and one paid in excess of £80,000.

Those targeted were faced intense sales meetings lasting up to six hours. They were left out of pocket, owning worthless fake "rewards" and remained locked into high-priced vacation property deals they could no longer use.

The Company At the Heart of the Fraud

The company at the heart of the fraud was the timeshare resale company. They collected clients' cash to fund the directors' opulent standard of living of exclusive education, luxury homes and exclusive air travel.

The individual at the top of the company, the company director, was given a seven and a half year prison term in January for fraudulent conspiracy.

Recently, his spouse another individual was part of the concluding cases to hear their sentences.

She was given a two-year long suspended prison term at the London court after pleading guilty to illegal fund handling.

The outcome represents a long time coming and marks a huge win for the individuals who testified, the authorities and legal representatives.

How the Investigation Was Initiated

The first knowledge of SMT was in the that particular year. I was working in the investigations unit of a news organization, making current affairs features.

A friend noted that his mother had taken over the rights of a timeshare apartment in the Spanish coast and, after years of holidays, had started seeking to exit the agreement.

It should be noted how popular holiday ownership had become with British holidaymakers in the 1980s and 1990s.

Timeshares permitted people to use the equivalent unit every year, or exchange their time slots with other owners who had properties in other resorts. About 600,000 vacation seekers seized that option.

The early surge was paired with a numerous stories about rip-off merchants deceptively promoting properties. They were regularly featured on public interest shows.

The standard timeshare contract tied investors in for long periods.

In that period, those investors who had used their regular accommodation in the resort for decades were ageing, and a large proportion were hoping to wave goodbye to their vacation investments.

Several had health issues and found it difficult to access their units. Some just thought they'd enjoyed sufficient use from them. And a portion had passed away, in many cases leaving their heirs to inherit the agreements - along with their regular contributions and upkeep costs.

The Covert Probe Progresses

This was the situation the family member had ended up. She searched the web for options and discovered the organization, a business whose website assured to release her from her contract.

Yet, having submitted funds and booked a meeting with them, her relatives smelled a rat.

Additional investigation showed hundreds of people reporting they had paid money and achieved no result in return. Actually, they had been left out of pocket. Substantial amounts.

The investigative unit began investigating what was occurring. It was rapidly apparent that there were dubious individuals working within the holiday ownership market.

An attorney had many grievance cases preparing to take action against the company.

The team interviewed people who had engaged the company and they collectively described identical situations. They thought the company would buy their property away from them but when they participated in a session (for which they paid up front) they were informed there was no potential buyers.

Instead, they were encouraged - actually compelled - to invest additional funds purchasing "the company's points system", named after the business's umbrella group, Monster Travel.

The precise definition was somewhat vague. They sounded like a type of exchange medium, giving access to discount travel and amenities and retail offers.

And they were apparently "transferable with additional holders, eventually.

Paying cash up front now would produce an long-term benefit that would pay for SMT's fees and result in the timeshare holder in profit, released finally from their pesky deal.

An unrealistic promise? Certainly, that proved correct.

A 'Misleading Scam'

Based on these descriptions were accurate, this was a large-scale fraud.

This is known as a "deceptive marketing."

An operator - in this case the organization - "attracts the customer by advertising a particular product but then to claim it is unavailable, pushing the client towards an alternative, lesser offering.

This is against the law. Armed with all the testimony we had gathered, we presented the rationale to discreetly video one of the company's meetings.

This takes time, effort, and strong justifications for why this is the exclusive approach to collect the data needed to prove wrongdoing.

Armed with that permission, our compact group organized a consultation with one of the firm's agents in Stratford-Upon-Avon.

Posing as a potential client aiming to help his mother out of her timeshare contract|holiday ownership agreement

Megan King
Megan King

Lena Visser is a urban lifestyle writer and city dweller who shares practical advice for making the most of metropolitan life.